Introduction to E-Commerce

This course aims to prepare students with the requisite fundamentals to enable them to provide the business perspective/inputs to the ecommerce adoption process. Emphasis will be on the underlying commercial principles of E-commerce rather than on the technological processes. Topics to be covered include: Internet Demographics; Internet Business Models; Customer Support Strategies; Security Issues in Ecommerce; Legal Issues in E-commerce; Logistical Challenges for Caribbean E-commerce. The course will be assessed by coursework only.