This course will provide students with the opportunity to apply advocacy skills to activities using advanced information communication technologies (ICTs). It will explore strategies for partnering with mass media organisations and will encourage students to strengthen their verbal communication and writing skills through introductions to effective use of social marketing, public presentations such as roundtable/panel discussions, media interviews, press releases, newspaper features and letters to the editor. Students will be expected to prepare a communications strategy for a selected stakeholder, using participatory and ICT methodologies.
Competencies:
YDWCYP0564: Apply advanced advocacy skills
YDWCYP0574: Develop networks to support the national youth development agenda
YDWCYP0764: Design, develop and support the implementation of new opportunities for the development of young people
YDWCYP0704: Develop communication strategy to support youth development work
YDWCYP0343: Promote equality of opportunity, participation and responsibility
YDWCYP0493: Work as an effective and reflective practitioner